We support West Midlands businesses with HR consultancy and training for their people. Our services and products are designed to put the business needs central to the advice we give and strategies we recommend.
We are a trusted partner for our clients offering quality advice and training with fast response times.
Our team of in-house HR experts are on-hand for urgent issues and we continue to support clients to get the best from their people through our HR services.
We give straightforward, comprehensive advice without the jargon or telling you what you can’t do.
We take the pressure off business owners so you can focus on the business while we focus on your people
Outsourced HR Services for West Midlands Businesses
Meet the team
Our team has in-depth expertise and knowledge to support every area of your business. Please do connect with us on LinkedIn.
Nicola Roke, Founder and Managing Director
Duncan Roke, Director
Natalie Cutler, Senior HR Business Partner
Jo Scott, HR Consultant
Seema Rushton, HR Consultant
Michaela Pugh, HR Consultant
Melissa Wood, HR Consultant
Rachel Cove, HR Consultant
Alison Dean, HR Consultant
Charlotte Follis, HR Operations Coordinator
Lee Moody, Management Trainer
Raya Marquez, Business Support Manager
Jessie and Ella, Wellbeing Support
Danton Associates Network
Danton uses a network of experienced and trusted associates to support the business during busy periods. This means we can maintain our fast response times and meet all of our clients’ needs.
If you are interested in working with Danton as an associate, please contact us.
We offer flexible and remote working options, the opportunity to work with businesses across the UK and develop your experience in more complex cases. Danton Associates can flex their schedule while also developing their consultancy work.
“As a Danton Associate, I’ve had the opportunity to work with a diverse range of businesses across the UK, allowing me to apply my expertise to more complex cases and continuously develop my skills.”
With sustainability, Danton help
Sustainability is an important part of our business operations. We have several environmental, social and governance initiatives aligned with the UN sustainable development goals. Danton is always working towards improving our sustainability efforts and sharing this journey with our clients.
How we’re working towards a more sustainable business:
Gender equality: As a female-founded family business, our operations are set up to support and elevate gender equality in the workplace. From family-friendly, flexible hours to having an associate model, we support women in their careers with Danton. We also support remote working when needed by our employees.
Decent work and economic growth: These are central values to Danton HR and key areas where we support our clients. For our employees, we pay competitive rates and support them with their wider life challenges
Reduced inequalities: Our Equity, Diversity and Inclusion training promotes reduced inequalities across West Midlands businesses. We also support charities in this area including the Harry Bennett Foundation which helps people through sport.
Climate action: We support public transport use to the office and training facilities, including for our employees. As we look for bigger office and training space, public transport is a key consideration along with the energy rating of the building.
At the moment, we have a comprehensive recycling programme for the office to reduce waste. We only print when necessary and are looking at local environmental printers.
We have invested in the upcycling of office furniture for our office and training facility fit-out. All of our lighting is energy efficient.
Future Plans
Impact reports: We are building towards creating annual impact reports to monitor and improve our efforts.
Social initiatives: Danton is working on more ways to give back to the community through supporting local charities, CICs and other initiatives.
We currently use local suppliers for our business needs and will continue to look for sustainable options within the local economy to support other businesses.
Supply chain: As an HR Consultancy, we are in a unique position to create a positive impact with our client partners. Through championing training and development, we can support our clients with their own sustainability journey.
Proud Primrose Partner 🌼
At Danton HR, we’re proud to be a Primrose Partner, supporting the incredible work of Primrose Hospice & Family Support. They provide vital care for individuals and families facing life-limiting illnesses, and we’re happy to do our part in helping raise awareness and support their efforts.
For us, being a Primrose Partner is about more than just business—it’s about giving back to our community. 💜
Find out more about their work here: Primrose Hospice
We’re a Puppy Partner for Dogs for Good 🐶
We’re proud to support Dogs for Good as an official Puppy Partner.
Our sponsored puppy is named Danton.
Breed: Golden Retriever
Date of Birth: 09/04/2025
As a Puppy Partner, we help fund the early training and development of an assistance dog who will go on to make a life-changing impact. Dogs for Good support both adults and children, helping them gain independence, confidence and connection.
It’s meaningful work. It aligns with our values. And it’s a partnership we’re pleased to stand behind.